The Challenge for Traditional Research

“The challenges of traditional research: new data, stakeholders and methods” by Jordi Ferrer, co-founder of Snappy Research, was voted as the best article of 2016 in “Research and Marketing”, in AEDEMO’s* Annual Gala, celebrated on the 30.03.2017. We reproduce the article here in full.   *AEDEMO (Asociación Española de Estudios de Mercado, Marketing y Opinión) […]